BIC

#DYK BIC has a long history with cycling? 🚲 Our collective appreciation for this sport dates back all the way to 1952 when the first BIC advertising truck appeared in the Tour de France. Fast forward to 2024, and our passion for cycling is still evident today! BIC's global #HQ in #Paris recently earned the Pro-Vélo employer label, showcasing our commitment to team member well-being through the establishment of secure facilities, pro-bike incentives, and safety measures! Being a cycle-friendly employer means we’re not only continuing our support of the lifestyle and sport, but also underscores our commitments to sustainability, social responsibility, and team member well-being. 🎉 To learn more about our Paris #HQ and recent recognition as a pro-cycling employer, check out our #careers #blog here: https://brnw.ch/21wJEDD

✨ You want to talk about quintessence? This pen has it. ✨    We were honored to receive this shoutout in GQ Magazine's recent "10 Things Jerry Seinfeld Can’t Live Without" segment. With the iconic BIC® Cristal Pen, our goal has always been to help bring simplicity and joy to everyday life. With inspiration all around, having a way to “keep the notes” can unlock moments of storytelling that captivate audiences and transcend genres, languages, and generations.    Oh and trust us, we can find a few other people who also know the satisfaction of finishing a BIC pen and take pride in the feat. Experiencing that feeling thousands of times, though? That’s a testament to the legacy of any craft. And don’t hesitate to call us again if you run out of ink. 😉    Watch the full GQ Magazine segment featuring BIC here: 

BIC Creators Series Debuts with Nigerian Artist Oscar Ukonu!     The inaugural video of the #BICCreators series unveils a captivating journey into the world of Nigerian artist Oscar Ukonu, a previous winner and judge at BIC’s flagship ballpoint pen competition, Art Master Africa.       Oscar's passion for art first ignited during his time studying architecture, where he discovered a profound connection between craft, design, and personal expression. Over the years, his artistic journey has evolved, guided by an unwavering commitment to exploring themes of personal and cultural identity.     What sets Oscar's work apart is his innovative use of the ballpoint pen—a seemingly ordinary tool transformed into a vehicle for extraordinary expression. Employing a unique technique, Oscar meticulously layers lines upon lines to create patterns and textures across the canvas with a mesmerizing fluidity!   #BICCreators #BICCristal #Arts #ArtMasterAfrica

Did you know that our iconic BIC® Cristal Pen revolutionized literacy rates worldwide? Let's rewind to the 1930s when writing utensils were considered luxury items, with pen prices ranging from $40-80 (equivalent to $190 today)! Enter the BIC® Cristal Pen, launched in 1950 at just $2. This simple, yet innovative writing tool democratized access to writing and drawing for millions.✍️ Within its first year, it sold 10,000 pens daily in France alone! Fast forward to today, over 100 billion BIC® Cristal Pens have been sold worldwide—more than 50 times the number of iPhones sold globally! 🌐 But the impact doesn't stop there. During the 50 years this affordable pen has existed, literacy rates skyrocketed from almost 35% in the 1930s to nearly 90% today! 📈 Join us in celebrating the BIC® Cristal Pen—a testament to the power of innovation, accessibility, and creativity. 💫✒️ Check out this video from Primal Space to learn more about its incredible journey: https://brnw.ch/psbcp #BICCristalPen #Innovation #Literacy #Creativity #CreativeExpression

We strive to build #diverse teams and foster a working environment rooted in inclusivity. By celebrating our differences as strengths, we can accomplish more together as #OneBIC team. 🤝 Last month, Gary Horsfield, Chief Supply Chain Officer, was joined by Jane Sassienie, Senior Client Director of Bridge Partnership and organizational psychologist, for a conversation on women in #STEM. Together, they discuss the importance of building diverse teams, share insights on supporting women in the workforce, and how we can all help to break down barriers for female talent within the #manufacturing industry. 💭 Discover the full conversation here: https://brnw.ch/21wJvj5

Jedi or Sith — which BIC 4 Color will he choose? #MayTheFourthBeWithYou #StarWarsDay #MayTheFourth

🎨✨ Introducing the BIC Creators video series: Celebrating Creativity and Human Expression Worldwide! ️🌍 We are thrilled to unveil the launch of our exciting new project, BIC Creators —a video series produced by @BIC.Create, our Instagram community uniting international artists who harness the power of BIC products to fuel their creativity. This series of video portraits offers a glimpse into the diverse and inspiring world of artists around the globe. From their unique approaches to BIC products to their creative processes and influences, each episode delves into the rich tapestry of human expression facilitated by our beloved pens. At BIC, we've long championed the universality of the Cristal pen—a humble yet powerful tool that serves as one of the most accessible means of artistic expression for people worldwide. With @BIC.Create, we've created a platform to amplify the voices of artists and provide them with visibility, fostering a vibrant community centered around our shared love for art and creativity.  The BIC Creators video series is all about getting to know the people behind the work, understanding their journeys, and celebrating their passion for creation. Stay tuned for captivating videos and interviews with artists and innovators, as we explore the endless possibilities of human expression with BIC Creators!   #BICCreate #BICCreators #Creativity #Art #HumanExpression Alix Dufour

Upskilling (verb): 🔎 The process of acquiring new skills or improving existing ones through additional education or training. But what does that really mean? At BIC we recognize that professional development goes beyond just training, which is why we take a 360-degree approach to #learning to ensure our team members feel empowered to take ownership of their #careers. Check out our latest careers #blog to discover the ways we upskill #TeamBIC to support growth and #development 👉 https://lnkd.in/gZ6FWY7P

We are ecstatic to announce the launch of the sixth edition of Art Master Africa, our flagship ballpoint pen art competition in the Middle East and Africa! 🖊🖼 Art Master Africa calls on creatives across the region to express themselves through art using #BIC writing and drawing tools, reaffirming our commitment to self-expression. This year’s theme, Ubuntu, or One Africa, encourages participants to draw what community and unity mean in their own lives. We look forward to receiving entries from talented youth across the region to add to our rich Art Master Africa Metaverse gallery and vibrant BIC Create art collection, platforms that connect our artist communities and celebrate Human Expression. Click here to learn more about the competition: https://bicartmaster.com/ 🎨 Discover our BIC.Create community here: https://lnkd.in/dUt6Hjzr 🌟

With a shared mission of enhancing access to high quality education programs for all and fostering creativity amongst underserved communities, the #BICCorporateFoundation and the Moleskine Foundation are joining forces once again for the Creativity Pioneers Fund. 🌎    Each year, the application for new Creativity Pioneers opens to non-profit organizations who are working to make a difference in their local communities – and today is the day!     Learn more about getting involved in advancing creativity for social change with this year’s Creativity Pioneers Fund and apply now 👉 https://lnkd.in/e3mmGu6q